What is the Volkswagen ID. EVERY1?
The Volkswagen ID. EVERY1 is the German automaker’s vision of affordable electric mobility, aimed squarely at Europe’s urban drivers. Expected to launch in 2027 with a starting price around €20,000 ($21,600), this small EV is a concept today but represents big plans tomorrow. It’s positioned as the entry point into Volkswagen’s upcoming Electric Urban Car Family and sits on a newly developed MEB front-wheel-drive platform. With a 250 km (155 mile) range, 70 kW (95 PS) motor, and a max speed of 130 km/h (81 mph), it brings city practicality with a high-tech twist. It’s compact at 3,880 mm (12.7 ft) in length, offering room for four and 305 liters (10.8 cu ft) of cargo. Think of it as VW’s electric answer to the beloved up!, but smarter, cleaner, and future-proof.
Affordable EV for Europe’s Urban Streets
Affordability is the defining mission of the ID. EVERY1. At €20,000, it’s set to become one of the most accessible EVs from a major European manufacturer. Designed in Europe, for Europe, this compact runabout fills the price gap left by discontinued small city cars like the VW up! and Renault Zoe. The ID. EVERY1 arrives alongside the ID. 2all (launching in 2026 at €25,000) to establish VW’s Electric Urban Car Family as the go-to lineup for cost-conscious EV buyers. From a policy angle, this fits neatly into the EU’s push for urban zero-emission zones and electric adoption. For families, students, or fleet operators needing affordable city transport with digital chops, this could be the sweet spot.
Built on VW’s New MEB Front-Wheel Drive Platform
The ID. EVERY1 rides on a fresh iteration of Volkswagen’s MEB platform—tailored specifically for front-wheel drive. Unlike the RWD-focused MEB used in models like the ID.3 or ID.4, this architecture maximizes cabin space and cost efficiency. The 70 kW (95 PS) motor up front ensures stable handling in tight urban traffic, while the flat battery pack beneath the floor keeps the center of gravity low. This setup provides a minimum range of 250 kilometers (155 miles), making it suitable for daily commutes, deliveries, or school runs. The compact dimensions—just shy of 3.9 meters long—mean the ID. EVERY1 slots neatly between the now-retired up! and the ID. 2all. It’s built to be maneuverable, practical, and super-efficient.
Digital Tech and Software That Grows with You
Don’t let the price fool you—this small EV is packed with digital ambition. The production version of the ID. EVERY1 will feature Volkswagen’s new software platform, allowing over-the-air updates and feature upgrades throughout the car’s life. Think of it as a vehicle that evolves with you. Want new driver assist features or infotainment updates a year after purchase? Download and go.
VW calls these “Customer Defined Vehicles,” where the driver’s preferences shape the software profile. Even at the entry-level, buyers can expect a digital cockpit, intuitive infotainment, and support for VW’s latest apps. This pushes the ID. EVERY1 beyond basic mobility—into personalized, smart, and connected territory.
Sporty Design with a Friendly Face
The ID. EVERY1 might be a budget EV, but it doesn’t wear the part. Inspired by the popular up! and the bold Neue Klasse-inspired ID. 2all, the design emphasizes clean surfaces and youthful energy. Up front, the slim grille integrates seamlessly with LED lighting that stretches horizontally, giving it a wide, planted stance. One unique touch? A “smiling” rear treatment with charismatic taillights—adding a bit of personality to your daily drive. Volkswagen Head of Design Andreas Mindt calls the ID. EVERY1 “bold yet accessible,” and he’s right. From the e-Ink window trim that lights up when you approach, to the tidy proportions, it’s a car that manages to feel fun and approachable without going over the top.
Part of VW’s Three-Phase Electric Strategy
The ID. EVERY1 isn’t just a one-off project—it’s a cornerstone of VW’s “Future Volkswagen” roadmap. Alongside the ID. 2all and the sporty ID. GTI Concept, it forms part of a nine-model offensive between now and 2027. The company’s three-part strategy—Advance, Attack, and Achieve—includes launching the most diverse volume EV portfolio in Europe. With a strong emphasis on software-defined vehicles, manufacturing innovation, and customer personalization, the ID. EVERY1 plays the vital role of democratizing electric mobility. It shows that sustainability doesn’t have to come at a premium—and that everyday drivers deserve a practical EV that still feels like a modern Volkswagen.
Conclusion
The Volkswagen ID. EVERY1 represents a crucial move in the EV chessboard—an affordable, intelligent, and human-focused electric car. With its €20,000 price, MEB FWD underpinnings, charming design, and lifetime software flexibility, it’s more than a budget EV. It’s Volkswagen’s promise to bring electric mobility to the masses—without watering down the soul of the brand.
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